Instead of sale prices everyone has gone to giving points for a purchase, for signing up for a credit card, for taking a trip and on and on.
What is the point? If I sign up for the Delta card 50,000 points.
Bloomingdales is giving triple points!
Buy a baguette, Points!
Come back tomorrow to leave with the pants you bought today, POINTS!
And what do you do with these points?
My American Express card, a proud member since 1989 has 156,000 points. I don't think I have ever used any Amex points. Like the Italian Lira, may it rest in peace, 156,000= about $200.00.
Why can't they just treat us like friends and family and give me 20% at the register on the day I purchase so that a tie won't cost $145.00. But hey if I buy the overpriced tie, just think of the points I'll "earn"
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